12 Reasons Staging Your Home Pays Off

How fast do staged homes sell? You'd be pleasantly surprised to learn they will sell 32% faster, and generally for 3-10% more! Well staged homes attract both realtors and buyers, often leading to rapid sales and more money in your pocket. Here are twelve reasons for staging your home.

1. Staged Homes Sell Faster Staged homes sell much more rapidly than non-staged homes. Marketing experts indicate that staged homes sell 30 to 50% faster in most areas. This is important, because the longer a home is on the market, the more likely there will be a sales reduction. Buyers are quick to assume that something is wrong with a home if it has been on the market for a long time. They think the homeowner will be anxious to sell and will take much less than the asking price.
2. Leaves a Good Impression First impressions are positive on staged homes and can influence a buyer.
3. Initial Impact Research shows that buyers initially make up their mind in less than a minute on whether they want a home or not. Therefore, curb appeal is essential. After a buyer's initial decision in the first minute, they will either confirm that decision or rescind it within the next 6 to 20 minutes as they view your home.
4. Just Bring Your Toothbrush- It's in Move-in Condition Staged homes appear in a "ready to move-in" condition. Buyers overwhelmingly prefer homes where they can just move-in and immediately start to enjoy life in their new home. They will pay premium for this.
5. No Imagination Needed With only 5% of the population being able to truly visualize the beauty of a home beyond the clutter, grime and so-so appearance; it is obvious that staging is paramount for a fast sale with a great price.
6. Competitive Advantage Staged homes have a competitive advantage over non-staged homes.
7. Well Taken Care of and Maintained Staged homes give off the appearance of being well-maintained and cared for. This is the underlying psychological message that is sent to potential buyers.
8. Appraisers Appraisers see the home in a more positive light and are more likely to appraise the home higher than a similar non-staged home.
9. More Showings Realtors show properly staged homes more often. They enjoy showing a property that is attractive and excites buyers. Well staged homes are always at the top of the agent's list when it comes to which homes to show.
10. Unexpected and Additional Showings Homes which do not meet buyer's exact criteria, but are well staged, often get shown anyway because the agent feels that the beautifully staged home may be an exception to the buyer's criteria.
11. More Advertising Brokerage firms favor advertising beautifully staged homes, for they draw more business to their firm. You, as the seller, will benefit from their extra promotional materials and marketing.
12. More Money Chances are that with your home showing better, it will sell for more, putting extra dollars in your pocket. Non-staged homes are more likely to require price reductions in order to sell, whereas, staged homes are more likely to have a number of offers, possibly a bidding war and could even sell over the asking price.