Three Ideas to Sell Quickly in a Slow Market

If you are thinking about selling your home in the Dallas Real Estate market, you will be happy to know that the Dallas area has one of the lowest average sales times in the country. According to research conducted my Altos Research Co., only Denver has a faster average sales time than Dallas. The report estimates that it takes about 80 days to sell a home in Dallas, compared to 110 days for the other cities surveyed. So, how do you beat the market average?

THERE ARE 3 WAYS TO SELL YOUR HOME QUICKLY!

1. Price your home to sell! If you prepare a truly accurate Market Analysis, then you will have a good idea of what price your home should sell for if it sells in the average sales time. If you want to sell faster than 80 days, then consider coming down on the price by $3,000 to $4,000. Anything more (on an average priced home) and buyers may think the price is too good to be true and worry. This will help your home stand out to a buyer’s agent and encourage the buyer to jump on a good deal. Research has shown that the average Dallas home, priced $4,000 below average market sales price, sold in significantly less time.
2. Stage your home to show! Have you ever wondered why new home builders stage their model homes the way they do? Simply put, homebuyers usually buy based on emotion, not logic. They have a hard time seeing past the clutter to image themselves living there. If you don’t have time to organize and unclutter, then simply stick everything in boxes and move it out of the house (temporary). Also, try rearranging the furniture to improve the flow of the house. Remember, less is more in staging a home. You show me a home that sold for top dollar quickly and I will show you a staged home!
3. Marketing, marketing, marketing! It is important, when interviewing Realtors, to know how they plan to market your home. Most Realtors have little or no marketing budget and merely list your home on the MLS. It is important to list your home in as many places as possible to make sure your home is in front of the right buyer at the right time. The Internet is not the only place to sell your home but it is an amazing sales tool. If you are going to take full advantage of this tool, the make sure you list your home with as many photos as humanly possible. Make sure you stage your home first as this will make your home look more appealing in the pictures. I would also suggest paying a hundred dollars and have a Virtual Tour done. Some Realtors will help cover the cost or pay for it themselves.

Also read, “Use Technology To Sell Your Home”

When listing your home online and on the MLS, your home should be listed with as many photos as possible. It amazes me when an agent (even very experienced agents) lists your home on the MLS without photos. Sure, they will eventually get the photos online but wow, what a missed opportunity! Hundreds of thousands of homebuyers subscribe to “just-listed” listings. Do you want the first impression of your home to be merely text? Do you think anyone will call to see your home? Nope! The MLS only allows a few photos but there are free services like Picasa that allow you to create a slideshow with virtually unlimited photos. Plus you can use the link to the Slideshow in the MLS which feeds to Realtor.com.

If you are interested in selling your home in the Dallas Fort Worth area and would like to speak with me, I would love the opportunity to show you how we can help sell your home quickly and for top dollar. We have a Real Estate office in McKinney and Flower Mound. Call us at 800-326-9011 or email us today!